Что мы делали по проекту
Work on the seo-promotion of the site took place in several stages and concerned with different areas:
- After a technical audit, the site was cleaned up for technical errors;
- Added a section „Articles“ and micro-labeling on the pages, carried out refinements to the functionality of the site and pages;
- Developed meta tags, installed analytics;
- An account in Google Business is created and filled;
- A Youtube channel has been created and is regularly updated;
In addition, the site is regularly filled with new products, articles, work to improve the code and functionality.
In the future we plan to make a site redesign to improve behavioral factors and increase conversions.
Какой результат получили
We started working on the project in August 2020. Over a period of 15 months, we were able to increase traffic by 300%.
Also, the company received appeals from the website and calls.
The image below compares traffic for October 2020 and October 2021. It shows an increase in organic traffic in a particular period of 99%.
Comparison of total organic traffic for October 2020 and October 2021.
Comparison of traffic by channel for October 2020 and October 2021.